News

TOKYO, JAPAN. (July 8, 2010) – Baskin-Robbins is opening its 1,000th store in Japan. To honor this important milestone the company held a grand opening celebration at the new shop located at Decks Tokyo Beach, 1-6-1 Daiba, Minato-Ku in Tokyo.The shop, ...

CANTON, Mass. (June 3, 2010) – Baskin-Robbins this week unveiled a new, multi-million dollar animated advertising campaign that highlights the brand’s position as the leader in ice cream flavors by focusing on how interacting with Baskin-Robbins ...

CANTON, Mass. (May 3, 2010) – Baskin-Robbins, America’s favorite neighborhood ice cream shop, is mixing it up with DJ Pauly D this summer to launch its new 31 Below™ Creations. Soft Serve lovers can beat the heat by spinning their own mix of creamy ...