News

This February, Baskin-Robbins® invites you to celebrate the season with your one true love – ice cream! Starting Feb. 1, we are bringing back a fan-favorite Flavor of the Month worth melting for, Love Potion #31®, along with a sweet new surprise, the Crazy for You Cake.

Got all the lights untangled? Finally went ice skating? Whatever the reason, celebrate your winter wins with holiday treats from Baskin-Robbins®.

You might have the scariest costume, but do you have what it takes to try the haunting new Flavor of the Month at Baskin-Robbins? Starting Oct. 1, the ice cream brand is turning up the heat with its spiciest flavor yet, Spicy ‘n Spooky, and celebrating the spirit of the season with the new Trixie the Ghost Cake.

OREO® ‘n Cold Brew Blast and New Flavor of the Month, Frosted Strawberry Toaster Treat, Launch August 1st

“Seize the Yay” with Baskin-Robbins’ new limited-time flavor and $5 off for National Ice Cream Day

Celebrate the Little Moments and Seize the Yay with Baskin-Robbins’ Take on Milk Tea

Baskin-Robbins Rebrands with New Logo, Launch of Limited-Edition Merch, Three New Flavors and Debuts New Tagline to Celebrate Every Moment

Swoon over Baskin-Robbins’ Limited Time Offerings This February

Celebrate the Season with the new Brrr The Snowman™ ice cream cake, Gingerbread House Flavor of the Month and a spectacular Black Friday deal

Celebrate the Beginning of the Holiday Season with the Return of Baskin-Robbins’ Iconic Turkey Cake and a New Sweet and Spiced Flavor of the Month